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In Business as in Life – You Don’t Get What You Deserve, You Get What You Negotiate


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(as of Jan 21, 2025 12:39:13 UTC – Details)


“The Bible of Negotiation.” That’s what successful businesspeople say about this book. It is the most practical, sensible and useful book on negotiation ever written, bar none. There is good reason for this. It could only have been written by Dr. Karrass who is recognized as the leading expert in demonstrating how to successfully negotiate in any business. This book is based on Dr. Karrass’ vast negotiating experience as well as his original research and consulting in every sector of the American economy including manufacturing, retail and service. He has developed customized programs and hands-on exercises for every industry from high-tech hardware and software to packaged goods, from engineering construction and design to chemicals and telecommunications. This book explains in clear, put-it-to-work terms, the strategies and techniques that lead to win-win agreements – agreements that get you what you want and leave the other side well satisfied in any negotiating situation.

ASIN ‏ : ‎ B00E3HS6M0
Publisher ‏ : ‎ Stanford Street Press; 2nd edition (April 30, 2013)
Publication date ‏ : ‎ April 30, 2013
Language ‏ : ‎ English
File size ‏ : ‎ 7210 KB
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Enabled
Print length ‏ : ‎ 490 pages

Customers say

Customers find the book provides useful knowledge and tips on negotiation in business and personal life. They find it easy to read and enjoyable, especially for those entering the job market. The relatable examples and thought-provoking analysis make the information more relatable. Many customers consider the book a good value for money, saying it’s worth more than the $1,200 2-day seminar.

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