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(as of Jan 22, 2025 02:50:33 UTC – Details)
LEARN THE RECIPE FOR STARTING A SUCCESSFUL BUSINESS
For the first time ever, founder of Sprinkles cupcakes, Candace Nelson, is sharing the recipe for success in her new book, Sweet Success. She will walk you through the steps she took to build a globally beloved brand, so you can do it too. Although she deals in frosting, there’s no sugarcoating here. Candace pushes back the kitchen door to reveal mistakes, misses, and lessons learned the hard way. Readers will learn how to:
Obtain the key ingredients to any successful business
Craft the mindset of an entrepreneur
Learn the secret recipe for packaging a product for profit
Turn kitchen experiments into top selling products
Cultivate a community of brand evangelists
Step into a personal brand to amplify the business
Know where to put marketing dollars most effectively
And much more.
In a time of unprecedented disruption and innovation, people are rethinking career and professional purpose. It’s never been a better time to start a business. Sweet Success dispels the myth that entrepreneurship is reserved for an elite few and is a must-read for anyone with a passion needing a place to start or a push along the way.
At a career crossroads, instead of going to business school like her peers, Candace Nelson reflected on what she really wanted to do—and did what nobody, including Candace herself, would have expected. She poured her passion and life savings into creating the world’s first cupcake bakery. Today, Sprinkles Cupcakes and its Cupcake ATMs have become a globally recognized brand, celebration mainstay and inspiration for entrepreneurs everywhere.
From the brand
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HarperCollins Leadership publishes content from leaders who redefine or expand what a reader previously thought possible.
Our authors provide unique inspiration and experiences to those who seek to learn, make a difference, and find their own version of success.
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ASIN : B0B25SX6CR
Publisher : HarperCollins Leadership (November 8, 2022)
Publication date : November 8, 2022
Language : English
File size : 1423 KB
Simultaneous device usage : Up to 5 simultaneous devices, per publisher limits
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Enabled
Word Wise : Enabled
Print length : 256 pages
Customers say
Customers find the book provides valuable business insights and explains the process of creating a business in depth. They describe it as an engaging, fun read that is a must-read for young people trying to figure out their passions. Readers appreciate the relatable tone and easy-to-digest information.
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